nScreenMedia OTT multiscreen media analysis

virtual MVPD

growth in OTA homes in the US 2010-2018

Antenna TV + Internet TV = less viewing

Online TV viewers are adding over-the-air television to their viewing mix. However, they watch broadcast TV much less and much less TV overall than other groups. Over-the-air usage continues expansion The over-the-air (OTA) broadcast industry continues its renaissance. Nielsen says the number of homes using an antenna to watch television […]

Read More
DirectTV Now home screen on Apple TV

vMVPD business closes in on 10 million subs

DirecTV Now had a bad fourth quarter but still ended the year with healthy growth. Sling TV looks headed for a similar story. However, YouTube TV emerges as a potential market leader and the industry could be closing in on 10 million subscribers. DirectTV Now loses Q4 subs, gains on […]

Read More
road ahead

Four things to watch in 2019

The acceleration toward online TV and away from traditional pay TV will continue in 2019. However, all will not be plain sailing as there will be some high-profile online TV failures this year too. Acceleration in cable, satellite, telco TV subscriber loses The stresses on the pay TV industry became […]

Read More