nScreenMedia OTT multiscreen media analysis

Social TV

Millennials, social media and video

Millennials and pay-TV: social conversation key to success

With U.S. pay TV subscriber numbers stuck at 100M homes, operators are expending most of their energy trying to steal each other’s customers.  However, bringing millennials and pay-TV together is key to the long-term health of the industry. Despite the bluster and bravado of industry insiders, the 18-29 year-olds will not come […]

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nScreenMedia Video Podcast

nScreenNoise – OnDemand grows, Facebook ACR, World Cup multiscreen

Rentrak was singing the praises of VOD this week at the OnDemand Conference. I analyze the numbers they provided and find real progress has been made. Facebook is about to allow its users to automatically recognize the music or shows that a happening around them. This Shazam-like feature (known as […]

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I, Frankenstein

Social sites extend media influence

The power of social media in the world of video is just beginning to exert its influence. Twitter has garnered headlines for its impact on television, but data from Adobe and moviepilot.com shows social media’s impact is much broader than you might expect. Variety published a piece last Friday written by Tobias […]

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