nScreenMedia OTT multiscreen media analysis

Smart TV

TCL Roku TV splash

Roku Smart TVs: big sales, small impact

TCL is now the top TV brand by shipments in the US. Since Roku powers TCL smart TVs, it too is benefiting from the OEM’s success. However, smart TVs are helping Roku with its key goals much less than the company’s streaming media players are. TCL helps Roku lead the […]

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smart TV smart speaker streaming stick

Smart speakers, smart TVs, streaming sticks changing the experience of TV

More consumers are adopting smart speakers, smart TVs, and streaming sticks. As penetrations rise, broadcasters and pay TV operators are becoming increasingly comfortable embracing the devices. Here are some of the ways they are beginning to exploit them to improve their services. [You can read a condensed version of this […]

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