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2020 shaping up to be a rough year for Netflix

Many popular licensed titles are leaving Netflix over the next year or so. The company says it is ready, after spending billions on original content. But has it done enough to stop the 25% of vulnerable subscribers from leaving? Beloved and popular titles leaving the service Chances are something you […]

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Ad-supported Netflix a bridge too far for Netflix execs

Analysts say Netflix could benefit from introducing an ad-supported tier. Others suggest many Netflix subscribers are ready to embrace it. Success in some demographic groups and countries may never happen without it. But an ad-supported tier is a bridge too far for Netflix executives. Speculation mounts for a Netflix ad-supported […]

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Netflix annual paid subscriber growth

Netflix subscribers in the zeitgeist!

Netflix’ strong 2018 results show the money the company is pouring into content is paying off. To illustrate how the strategy is working, executives trumpeted the company’s star-making power. They also suggested those without Netflix are outside the zeitgeist! 2018 was another banner year for Netflix The number of Netflix […]

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