nScreenMedia OTT multiscreen media analysis

cord cutter

how often we watch sports movies tv shows

Why we cut-the-cord

Most ex-cable and ex-satellite customers do not leave their service because they are dissatisfied with the content. That said, it’s clear sports are much less effective at keeping people subscribing to the big bundle than is commonly believed. Why we quit cable and satellite According to survey data from the […]

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Three data points show Millennial online video migration

Though Nielsen reports that more millennials are watching television the numbers don’t tell the full story. Millennials are, however, spending more time on their smartphones and less on their computers. Millennial TV viewing increased? Between Q2 2016 and Q2 2017 the number of Millennials watching ‘Live/DVR + Time-shifted TV viewing’ […]

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