nScreenMedia OTT multiscreen media analysis


OTT viewing cord-cutters versus the average home

YouTube extending free-to-web dominance to TV

YouTube is the undisputed king of free-ad-supported video online. Now it is extending its dominance to the connected television set, and could be replacing traditional free-to-air broadcasters in the process. Cord-cutters love YouTube New data from comScore shows there is still a strong appetite for free ad-support video. And that […]

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nScreenMedia Video Podcast

nScreenNoise – Facebook leading with Live

In this interview with Facebook’s Matthew Corbin, we discuss how video is reshaping Facebook. In particular, we discuss how Live is turning the platform into network of broadcasters. Chapter 1: Facebook and Video (0:43) Matthew Corbin, Global Product Marketing at Facebook, reviews how well the company is doing in delivering […]

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VideoNuze nScreenMedia podcast

CandW discuss why YouTube TrueView ads are tough to beat

YouTube is now Google’s second biggest money earner. YouTube TrueView ad approach is a hit with consumers. This makes it difficult for any company to compete, as evidenced by Vessel’s failure. Even YouTube’s own ad-free subscription service Red is having a tough time competing against it. Chapter 1: YouTube’s spectacular Q3 […]

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